News
Ubi Soft and Alienware Announce Online Promotion for Tom Clancy's Rainbow Six(tm) 3: Raven Shield(tm)
SAN FRANCISCO - April 22, 2003 - Ubi Soft® Entertainment, one of the world's leading video game publishers, and Alienware Corporation, makers of high-performance computer gaming desktop and mobile systems, today announced details of a cross-promotional deal for Tom Clancy's Rainbow Six(tm) 3: Raven Shield(tm) for the PC. The contest will offer consumers the chance to win online prizes, including a grand prize of an Alienware system with a copy of this highly anticipated sequel in the award-winning Rainbow Six series of games. The promotion will launch in April and continue through December 31st 2003.
"The gamer who craves the intense action and complexity of Tom Clancy's Rainbow Six 3 will appreciate the enhanced graphics and ultimate gaming experience that Alienware systems provide," said Alienware VP of Marketing, Kevin Wasielewski. "Partnering with another industry leader such as Ubi Soft allows us to leverage each others' strengths and highlight to consumers that the best games play best on Alienware systems."
The promotion will be featured on www.alienware.com, as well as on an insert within the packaging of the game. Consumers who purchase Alienware products will also receive a special Tom Clancy demo CD that will contain levels from three of the brand's hit games, Tom Clancy's Rainbow Six 3: Raven Shield, Tom Clancy's Splinter Cell(tm) and Tom Clancy's Ghost Recon(tm).
"Tom Clancy is one of our flagship brands and we needed a business partner with the same level of recognition and respect in the industry," said Jill Steinberg, Media and Promotions Director of Ubi Soft Entertainment. "The folks at Alienware know the market, and have the kind of reach to make a deal like this benefit everyone, most of all, the consumer."
About Tom Clancy's Rainbow Six 3:
Raven Shield
In Raven Shield, the third installment in the wildly popular Rainbow Six series,
Team RAINBOW faces the hidden global forces of a new and secretive foe. Command
an elite, multinational squad of special operatives in a race against time, in
locations ranging from England, Norway, the Caribbean islands and Rio de Janeiro
during Carnaval to stop a madman and his doomsday plot.
Tom Clancy's Rainbow Six 3: Raven Shield shipped to retail stores on March 18th.
About Alienware:
Alienware Corporation manufactures high-performance computer gaming desktop and
mobile systems, media center machines, digital video editing workstations, and
graphics workstations. Alienware offers unique and award-winning products that
incorporate state-of-the-art components, innovative engineering and design, and
unprecedented customer service, to deliver what reviewers have called the
Ultimate Gaming Machines. Alienware systems are available direct within the
United States and Europe as well as through Best Buy and CompUSA retail stores
nationwide within the United States. For more information, please visit
www.alienware.com or call 1-800-ALIENWARE (254-3692).
About Ubi Soft:
Ubi Soft Entertainment is an international producer, publisher and distributor
of interactive entertainment products. A leading company in the multimedia
industry, Ubi Soft's strong and diversified line-up has grown considerably, as
has Ubi Soft itself. As well as steadfastly continuing to partner with several
high-profile companies, Ubi Soft has also confirmed its presence on the global
market by developing its own exceptional properties. Founded in 1986 in France,
Ubi Soft is now present on every continent, both through offices in 22 different
countries including the United States, Brazil, Morocco, Germany and China and
through sales of products in over 50 countries. The group is dedicated to
delivering high-quality, cutting-edge video game titles to consumers around the
world. To learn more, visit www.ubi.com.
#-#-#
© 2003 Red Storm Entertainment, Inc. Rainbow Six Raven Shield, Red Storm and Red Storm Entertainment are trademarks of Red Storm Entertainment, Inc. Red Storm Entertainment, Inc. is a Ubi Soft Entertainment company. All Rights Reserved. © 2003 Ubi Soft Entertainment. All Rights Reserved. Splinter Cell, Ubi Soft, and the Ubi Soft logo are trademarks of Ubi Soft Entertainment in the U.S. and/or other countries. Tom Clancy's Ghost Recon is a trademark of Rubicon, Inc. under license to Ubi Soft Entertainment.

del.icio.us
Glink It