ACTIVISION TO SHIP TRUE CRIME™: STREETS OF L.A.™ FOR THE PC IN 2004 

Santa Monica, CA – January 30, 2004 – Activision, Inc. (Nasdaq: ATVI) announced today that the highly acclaimed hit title True Crime™: Streets of L.A.™ will be coming to the PC this spring.  The new version will take the driving, fighting and shooting action online with all-new multiplayer features, as well as new weapons and unlockable characters.  True Crime: Streets of L.A. for the PC has not yet been rated by the ESRB.

True Crime: Streets of L.A. will feature online multiplayer gameplay.  Using either GameSpy or a Local Area Network (LAN), up to four players can join up and play any of five different multiplayer games.  Drawing from the characters in the single player portion of True Crime, gameplay will vary from the “Fast and Furious” style of “Street Racing” mode, to patrolling the city and bagging the most criminals in “The Beat.”  Other multiplayer games include hand-to-hand combat in “Dojo Master,” slaughtering opponents with new weapons such as a rocket launcher or crossbow in “Battle Master,” and Los Angeles wouldn’t be complete without a high speed car chase.  In “The Chase,” gamers can play either the police or criminal in a desperate race across the City of Angels.

The single player portion of True Crime: Streets of L.A. for the PC thrusts players into the role of rogue Elite Operations Division operative Nick Kang, a no-holds-barred badass, whose brutal reputation and lethal skills have landed him the nasty task of taking down the Chinese Triad and Russian Mafia cartel that have turned Los Angeles into a war zone. 

Featuring a powerful 3D engine, the game allows the player to engage in a single player crime drama throughout 240 square miles of Los Angeles streets or challenge opponents in online multiplayer action modes.  Gamers take part in explosive gun battles with double fisted firepower, devastating martial arts brawls, and high-speed shootouts. 

The game’s unique branching missions include locating hostile witnesses, infiltrating criminal-infested locations, taking out evasive informants and busting the heavily armed and deadly bad guys.  Players can visit popular L.A. landmarks, as well as earn rewards in over 30 different training locations.  Unlockables includes upgraded weapons, upgraded cars, more fighting moves and special driving abilities. 

Also in True Crime: Streets of L.A. players can unlock a special character - Snoop Dogg, the “Dogg Father” of hip-hop.  When players unlock his character in “Dogg Patrol” mode, they can play as Snoop and roll through the streets in a custom convertible, complete with hydraulics, while looking for random crimes to solve and criminals to take down. 

True Crime: Streets of L.A. features an all-star voice cast of top Hollywood talent including Christopher Walken, Gary Oldman, Michael Madsen, Russell Wong, Michelle Rodriguez, Ron Perlman, CCH Pounder, James Hong, Mako and Keone Young.  The game’s soundtrack features more than 50 original music tracks performed by such renowned West Coast rap artists as Snoop Dogg, Westside Connection (Ice Cube, Mac 10 and WC), Warren G, KAM, Jayo Felony, Boo Yaa Tribe, Easy-E Jr., among others.  The soundtrack was produced by Bigg Swoop and Bright Riley for Vybe Squad Records and is presently available at music stores nationwide.

True Crime: Streets of L.A. for the PlayStation2 computer entertainment system, the Xbox video game system from Microsoft and Nintendo GameCube was developed by Luxoflux and is currently available at retailers nationwide.  The console version has been rated “M” (“Mature” – Blood and Gore, Mature Sexual Themes, Strong Language and Violence) by the ESRB. 

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.  Founded in 1979, Activision posted net revenues of $864 million for the fiscal year ended March 31, 2003.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Scandinavia and the Netherlands.  More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

The statements contained in this release that are not historical facts are “forward-looking statements.”  The Company cautions readers of this press release that a number of important factors could cause Activision’s actual future results to differ materially from those expressed in any such forward-looking statements.  These important factors, and other factors that could affect Activision, are described in Activision’s Annual Report on Form 10-K for the fiscal year ended March 31, 2003, which was filed with the United States Securities and Exchange Commission.  Readers of this press release are referred to such filings.

Xbox is a registered trademark of Microsoft Corporation in the United States and/or other countries.

del.icio.us | Digg This | Glink It

---